Big data and business analytics are major talking points in current business circles yet most organisations fail to recognise the value they can derive out of exploiting these opportunities.
Today, organisations have massive amounts of data at their disposal not only internally within the organisation but also from many other sources such as suppliers, customers, government and regulatory sources and publicly available databases as well as data they capture through internet interfaces and social media. The challenge is to utilise this data in a meaningful way in making key decisions and driving organisational processes to succeed and beat the competition.
While the entire management team and indeed everyone in the organisation must contribute towards value creation, the next generation of transformed finance professionals have a major role to play in driving the success of their organisations through exploiting data and analytics. In the current business environment where traditional opportunities for competitive advantage have disappeared, businesses must differentiate themselves from the pack. The powerful tools of business analytics provide organisations the ability to do this. However, the challenge for organisations is to recognise the trends in analytics and develop the capabilities in order to achieve superior levels of performance. Those that succeed will withstand any crisis and be sustainable.
This workshop will focus on the role you can play in the data and analytics space as a finance professional by considering commercial acumen and analytic thinking. It will also cover how you can enhance your use of management accounting tools to drive organisational performance.
CPA PD
