This course covers the leadership attributes that shape messages and explains how to establish and maintain your credibility as a leader. It also outlines the qualities that make messages clear and credible, and it presents techniques that enable leaders to ethically deliver persuasive messages.

For an optimal experience please check the minimum computer system requirements.

This online course forms part of the SkillsNet short course suite.

Please note this course is only available to CPA Australia members.

Learning objectives

  • Key traits that shape leadership messages
  • Ways that leaders establish credibility
  • Examples of clear and credible leadership messages
  • Determine if a leader is communicating a clear and credible message


Managers, team leaders, or professionals who want to increase their understanding of developing the leadership attributes of self-assessment, motivation, messaging, effective communication, and inspiration

60 Minutes

365 Days